Knowing What Kind of Costs You Can Expect

How much do you need to save up? What will you be buying?

Let’s go over some options for newbies and what you might need to pay for as an online marketer if you’re finished with or don’t plan to take the free route.

· Courses

If you’re not educated about online marketing, then you may want to buy courses that teach you what you need to know.

For example, if you want to publish on Kindle, then you might buy Kindling or another Kindle course that shows you the ropes.

There’s plenty of free information online, but it’s a convenience to get content that’s organized and more detailed from people who have experienced success in a particular area.

Courses range from free or low cost ($7) to mid-range $37-97 courses to those that are priced in the thousands of dollars range.

There are boiler rooms where sales people will call you based off of a low investment you make – and pressure you into maxing out your credit cards because you won’t want to pass up on this fantastic offer.

· Domain name(s)

Domain names will be a necessity for certain things. You need to be in control of your business.

It’s great to use sites like Squidoo to make affiliate sales, for example, but you might wake up tomorrow and find that your entire account has been locked.

That won’t happen when you have your own domain.

And domains are one of your cheapest investments that provide you with a certain amount of authority in your niche.

Some domains, such as dot info domains, are less than $2 per year.

Others, like the most popular dot com addresses, are only around $11 a year – but even then you can usually find a monthly coupon code to cut that in half or more.

· Website hosting

Hosting is what keeps your site live and online.

You can get hosting for one site, or unlimited domains.

It too is dirt cheap – but it’s a monthly payment of anywhere from $4.99 to $11 a month, depending on which service and plan you use.

· Advertising and traffic

Some marketers never pay for traffic and others only use paid traffic.

You can go either route, or a combination of the two.

Free traffic can be generated from sites like Twitter, Google Plus, Facebook, etc.

Paid traffic can be found using solo ads, AdWords campaigns, and other avenues.

Costs can vary – and you can do things on a small scale (like send a solo ad to a small list) and then grow it over time.

· Tools

There are tons of tools you’re going to encounter on a regular basis when you’re a new Internet marketer.

In fact, many of the courses you take will make it sound like you won’t succeed unless you buy the tools.

You’re going to have to be discriminating.

Consider what you really need versus what’s a luxury item as you’re starting off on this journey.

Keyword tools are a good example of this.

You can pay hundreds of dollars for some top-notch keyword tools.

You can also use free keyword tools that get you started.

They may not provide as much in-depth detail as the paid ones, but that’s okay – it’s enough to get you rolling.

Email autoresponders are another option. You can use free tools like MailChimp if money’s truly an issue.

Or, you can use Aweber’s $1 first month trial option and then ay $19.95 a month after that.

· Graphics

You’re going to want graphics for your website (a minisite package, for example).

Those will include the background, header, footer, and even eBook cover graphics if you put out your own info product.

· Services

As your business grows, or whenever you encounter something you don’t know how to do, you’ll need funds to outsource to someone else.

You might outsource technical tasks – or time sucking tasks like writing.

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